MARKETING | DEUTSCH | ENGLISH
marketing /ˈmär-kə-tiŋ/ engl.: the activities that are involved in making people aware of a company's products, making sure that the products are available to be bought, etc.
The dimensions of communication and advertising are shifting. Marketing, PR activities and editorial articles are hardly to distinguish anymore. Customers wish to get to know a company or a product by more than a classic advertising campaign. Content Marketing is acting on that. hechthoch4 offers workshops for subjects such as visibility on the world wide web, how to obtain customers via content marketing, addressing and communicating with audiences via social media. Moreover, hechthoch4 drafts creative integrated marketing and communication strategies to raise the awareness of your brand and to promote your products.